Beyond Social Media 101 – Answers to Real Aviation Problems at #OSH10

By Robert Mark on July 20th, 2010

WhinerButtonMask100p AirVenture 2010 will soon be home to thousands of airplanes, hundreds of thousands of people and dozens and dozens of great programs all designed to stimulate just about anyone’s curiosity about all things aviation. For the social-media curious, there’s something new this year … collaboration … with an attitude!

Jetwhine is teaming up with the Airplane Geeks, Flightblogger and MyTransponder to build an interactive session that answers the social-media question to which everyone wants an answer; how can we stop wasting time and money noodling with Facebook, Twitter and blogs and solve some of the real customer-engagement problems facing our industry.

The panel begins at 4 PM on Tuesday July 27th in Pavilion 6 just north of the control tower and runs until 5:15 PM. That means we’ll run concurrently with the airshow so arrive early to get a seat up front.

Our panelists include Rob Mark and Scott Spangler from Jetwhine, Rod Rakic from MyTransponder, Dan Webb from the Airplane Geeks and Jon Ostrower from Flight Global. All are experienced social media practitioners who will tell us where social media’s headed and what your company needs to know to stay one-step ahead of your competitor.

If you’re “just” a social media aficionado hoping to follow the action or meet the experts, you’re most welcome to join us and listen in. But we also hope you’ll add your two cents to the discussion.

Whether you plan to join us or not, do send along a real-life aviation problem that social media has solved for you, or an area the industry needs to focus on where engaging huge groups of people might just be the answer for you or your company.

And just for fun, we’ll be auditioning a guest host for a future Airplane Geeks show, so plan to rehearse your best elevator pitch before next Tuesday about why YOU should be our choice. We’ll also have some Airplane Geeks T-Shirts to give away and of course, some of those incredible Jetwhine buttons to impress your friends at the show.

All our panelists should be on Twitter during the show by the way. Rob Mark’s @jetwhine, Dan Webb’s @danwebbage, Jon Ostrower’s @flightblogger and Rod Rakic is @mytransponder.

See you next week. And we’ll even tell you the meaning of #OSH10 in today’s title.

Rob Mark, editor

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