Aviation Marketing Posts

Showered daily with foul news about the economy overall–and aviation in particular–I wasn’t looking forward to talking with a dozen avionics shops across the country for a magazine assignment. Hearing bad news first hand would be …

Designing, testing, certifying, and producing a new aircraft engine is never an easy process. A sour economy that sends investors into hiding just makes the process that more challenging. But the three-cylinder, six piston diesel/Jet A  Gemini…

It’s another frosty night in Chicago, but I stayed at work late to write because the issue of who will become the next FAA Administrator is really gnawing at me. Like the November election, this administrator choice is going to be an importan…

Reveling in good news is how I always try to start the new year, but finding it in aviation has been a challenge in the relentless headwind of layoffs, furloughs, shutdowns, and bankruptcy filings. But I did find some, in my own backyard, at OSH, be…

Anyone who has blogged for more than a week will tell you that new media writers don’t press keyboards because we crave the fame and fortune of a successful media empire like Jetwhine (ahem). Most of us have long ago learned to cope with those…

A good question, posed by Matt Thomas in his comment about New Book Holds Hope for Aviation’s Future. “Do they risk finding other things to do that are perhaps more fun?” he asked on the next line, referring to pilots in general a…

As you might expect, I’ve received a fair number of comments to my recent post, Aviation Reality in a Post-Peak World. All of them came to me as email, using the link that is my byline at the end of my posts. Either directly or indirectly, the…

I can only wonder what truly dumb move will be next from the folks running some of the U.S. auto makers now that both Ford and GM have decided to work together for the first time. No, I’m not talking about building an F-150 Tahoe-like vehicle,…

Aviation has weathered a number of economic storms in its history, most notably the Great Depression and the collapse of the GA boom that followed World War II. How the industry met and survived past challenges unfortunately will not predict aviati…

The only thing that sucks worse than the economy right now is the state of aviation. Mix layoffs with shrinking pilot numbers and the growing list of new regulations and requirements that benefit only bureaucrats, and you have a case of cynicism ab…

Cessna recently lifted the lid on its next generation flight training program. After military and airline training programs have proven the efficacy of scenario-based training for decades, Cessna is finally bringing it to general aviation. Working…

Not a day goes by, it seems, when the aviation e-news organizations don’t report that another general aviation airframe manufacturer has reduced its work force and cut or ceased production to get through the globally self-inflicted economic me…

By now, most aviators are aware of the TSA’s new focus on general aviation security now that they have slapped the airlines around enough over the past five or six years that is. I’ve always thought anything that is detrimental to any se…

Airframe manufacturers are dealing with the financial fires spawned by the global economic meltdown in many ways, including reorganization, furloughs, and layoffs. American Champion Aircraft is pursuing a different tact, introducing a new airplane…

Hasn’t this just been an awful month or so, I mean what with the roller coaster ride of the economy, thousands of people loosing their jobs, not to mention the stress of trying to figure out who will lead the United States for the next four ye…

After the last plane took off for home in August, EAA announced it was starting work on a 10-year plan to improve its AirVenture grounds on Wittman Regional Airport. The news release spoke about moving the main gate, new thoroughfares, and improved …

Cleaning out an old flight bag, in a long unvisited pocket I found a NASA form that must be more than a decade old. I was flying more than I do now, and I always carried the form in case I needed to submit the details of some inadvertent stupid pil…

In no uncertain terms, Toby Kamark and Jeff Gentz see light-sport aircraft as the future of general aviation. It’s time for a new generation to succeed the old, and this change is happening now, they said. Sport pilot is the key to getting p…

I had a ringside seat last week to many of the inner workings at Southwest Airlines when I was invited – along with a bunch of other journalists – to the airline’s media day. No matter how many times I interact with Southwest emplo…

Like most pilots, I dreamed of one day owning an airplane. With the cost of groceries and gas, one son in college and his brother  starting next year, I’d put the dream to bed. Given all the costs, I couldn’t justify it to myself, b…

If my homebuilding buddies are a typical sample of the amateur-built airplane community, there’s a lot of confusion about what led to the new policy the FAA has proposed. (See Homebuilt Aircraft: How Much is More than Half?) My friends are so…

To most pilots who fly over it, Liberty Landing Airport (4MO4) isn’t anything special. On the sectional chart it’s just another private airport, an empty circle around an R that stands for restricted about 20 nm east, southeast of Kansas…

It’s always bugged me that I need two sectional charts–Green Bay and Chicago–to get from my home in OSH to my family growing-up grounds west of the commercial Class B airspace plug stuck in the ground at ORD.It’s more than …

During the late 1990s I participated in the FAA Pilot Proficiency Award Program. Each year, in return for attending one safety seminar and logging three hours with an instructor (one each for airwork, patternwork, and hoodwork) I met the biennial fl…